Our strategic priority areas are:
- Equalities, diversity and inclusion
- Advocacy, research, and impact
- Workforce development and wellbeing
- Showcasing, celebration and innovation
- Environment and sustainability
- Engaged and Supportive Membership
Our priorities
Our overarching priorities for the current planning period, as described under our Champion, Connect and Evolve banners of operation, are detailed below.
Champion
We aim to communicate the value of performing arts in Wales. We identify members’ key issues and set the agenda to progress those issues, both independently and through collaborative action with strategic allies. We represent the value of our members, and promote the value they contribute to community well-being and cultural identity.
Connect
We connect performance makers and presenters to create shared understanding, collective impact and mutually beneficial outcomes that support and extend the presentation and mobility of performing arts activity.
Evolve
We develop schemes to support enhance the skills and experience of the existing workforce and enable those new to the sector to identify pathways into the industry. We aim to improve sector equality and diversity to ensure the development of a broad and representative range of content producers, and the production of work that is relevant to new and diverse audiences.
Thank you!
As a charity, we couldn't continue our work without the help of generous supporters and funders.
Huge thanks to - Arts Council of Wales, Moondance Foundation, Foyle Foundation, YesPlan, The Audience Agency, Ticketsolve and University of South Wales.
